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SEO / SMO Courses

SEO / SMO Courses

TTIT is offering outstanding training for Search Engine Optimization (SEO) & Social Media Optimization (SMO). Our well qualified trainers ensure students are taught relevant organic techniques which are used in the digital marketing industry.

Learners are informed about importance of social media campaigns and effective strategies for implementing them. The training focuses more on the practical knowledge hence Live projects are assigned to the students during training.

In last few years, SEO & SMO courses have come up as a great career option. Internet has grown excessively because websites are coming up daily. This creates the requirement of SEO & SMO professionals to execute digital marketing campaigns for these sites.

According to a survey, more than 2 Lakh jobs in internet advertising will be created by 2020.

Benefits of SEO & SMO training from TTIT:

  • Depth knowledge of white hat techniques
  • Advance and result oriented SEO strategies
  • Learn content strategy for your website
  • Curriculum designed as per latest Google updates
  • Blogging & Adsense tips
  • Get to work with reputed Internet marketing companies
  • You start your own SEO or SMO company
  • Work as freelancer on International projects
  • Make money by Affiliate marketing
Session 1 : SEO Online Optimization Courses detail
  • Advance techniques to judge how Search Engine Works
  • Google Ad word & Keywords searching Tool & finding best keywords
  • Keyword Research and Competitor Analysis
  • Keyword Density checking Analysis and where to place it
  • Title & Meta Tags (keywords) writing methods
  • Meta Tags definition and types: (a)Description, (b)Keywords, (c)Author-Country and (d)Copy write
  • What is Alexa verification & method of verification ?
  • URL renaming/re-writing
  • Duplicate content checking
  • Heading tags & their benefits(H1, H2, H3 Tags)
  • Anchor Text
  • Favicon & Creating of Favicons
  • Image Optimization
  • HTML Validation using W3C & its rule
  • URL Rewriting Techniques (301, 302) & Canonical / 404 Implementation
  • SEO Content Writing & keywords placement
  • Internal/External Links & Outbound/Inbound Links
  • SEO Tools and Mozilla Add ones and Google Add ones
  • Feed burner & RSS
  • No follow and do Follow Links
  • Google Sandbox
  • Google updates
  • Google Page Rank
  • Google SEO Guidelines
  • Google webmaster tools
  • Yahoo Feed Submission
  • Black Hat SEO & disadvantages
  • Robot.txt file
  • Creation of XML / HTML / Text Sitemaps
  • Page Speed Optimization
Session 2 : SEO Offline Optimization Course details
  • URL Submission to search engines
  • Social Bookmarking sites
  • Blog Commenting sites
  • Forum Posting sites
  • Free Classified Submission
  • Answers Community(Question and Answers)
  • RSS Submission
  • Alexa site submission
  • Article Submission
  • Yellow Pages directory submission
  • Other Directory Submission
  • Google Analytics advance Training
  • Google Business Place for map creation
  • Photo sharing sites
  • Tracking the Links and Page Rank
  • URL Shortening Tools
Session 3 : Social Media introduction detail
  • Facebook
  • LinkedIn
  • Twitter
  • Google plus
  • YouTube
  • Pay per Click
  • Difference between SEO vs. PPC
  • Email Marketing
  • Google Analytics
  • Google Ad sense

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